Google Ads vs. Facebook Ads: Choosing the Right Platform for Your Digital Marketing
When launching a digital marketing campaign, one of the largest decisions marketers usually have is whether to use Google Ads or Facebook Ads. Both are advertising behemoths, and each has strengths and perquisites. While Google leads the pack in search-based intent advertising, Facebook specializes in audience-based social advertising. But how do you determine which one…
SEO for Ecommerce Websites
Top SEO Tips for eCommerce Website: Boost Your Sales & Visibility In today’s digital-first world, every eCommerce business competes for attention, visibility, and trust. Whether you’re selling handcrafted jewelry or high-end electronics, your success depends on how easily customers can find you online. That’s where Search Engine Optimization (SEO) becomes the backbone of digital success….
Advantages of Digital Marketing
Advantages of Digital Marketing Considering marketing from the users viewpoint holds the brilliance and from the company viewpoint, there’s no match to it. Marketing can bring many benefits and advantages to your company if you choose the right strategy because a good and bad marketing always counts in the game of revenue boosting. Marketing…
Four Pillars of Digital Marketing
4 Pillars of Digital Marketing TECHNOLOGY: Technology plays very vital role in digital marketing starting from integration or using different tools in Digital marketing. Digital marketing starts with developing digital asserts like website, APP, landing pages, social media channels, blogs etc. all need technical knowledge in development or integration. Digital marketing target audience user journey…