App Store Optimization Services
(Google Play Store & iOS App Store)
App Store Optimization Services by DGTLmart
At DGTLmart, we provide expert App Store Optimization (ASO) services to help your app rank higher and achieve maximum visibility in the Apple App Store and Google Play Store
Why Choose DGTLmart for App Store Optimization Services?
Improve discoverability on Google Play & App Store
Target the right audience with keyword-rich strategies
DGTLmart ensures your app ranks higher in app stores and your website dominates search engine results.
Trusted by top brands like Lenskart & Flipkart, we deliver data-driven results for organic growth.
Our expert team researches and implements high-performing keywords to drive targeted traffic.
From app icons to meta descriptions, we enhance every detail to boost installs and lead conversions.
Comprehensive ASO Campaign Services by DGTLmart
Our tailored ASO campaign services cover all aspects of app optimization, ensuring your app:
- Achieves higher rankings with targeted App Store SEO services.
- Gets noticed with engaging app icons, screenshots, and videos.
- Drives organic downloads with strategic optimization
DGTLmart App Store Optimization Agency
ASO Funnel Approach to Increase Organic App Installs
- Research and Analysis: Identify keywords and phrases for Target market and competition to that potential users might use to find the app.
- App Listing Optimization: Update app's title, subtitle, and description to include relevant keywords, while also making sure they are engaging and informative to users.
- Graphics Optimization: Use of screenshots, videos and other media to showcase the app's features and benefits.
- Reviews & Ratings: Strategic approach to improve Reviews & rating of Apps listed on Google Play store & App Store .
- Organic Promotion: Building a backlink and social media strategy to promote the app and generate buzz.
- Tracking and Monitoring: of the app's performance in the app store and making adjustments as needed to improve visibility and downloads.
Partner With a Top App Store Optimization Company
As a leading App Store Optimization company, DGTLmart has helped countless apps achieve:
- Higher visibility in search results.
- Improved ratings and user engagement.
- Sustainable organic growth without heavy reliance on paid ads.
Boost Visibility With DGTLmart’s App Store SEO Services
Our App Store SEO services ensure your app not only ranks in app stores but also gains visibility through search engines like Google.
Boost Visibility With DGTLmart’s App Store SEO Services
Here’s why businesses trust DGTLmart as their go-to ASO agency:
- Proven expertise in optimizing apps for both the Apple App Store and Google Play Store.
- A data-driven approach to boost rankings and conversions.
- Custom ASO packages to fit your business needs.
App Store Optimization Company - DGTLmart ASO Process
Competitive Research
An in-depth competitive research provides additional information like what features would help you to enhance app, successful marketing strategies and how can stand out amongst competitors.
Reviews and Ratings
This comes without saying. Your competitor’s success or failure is important. Keeping tab of activities on reviews and ratings is the best way to observe the change.
Description
Description is integral part of App Store Optimization (ASO). Closely observe the changes your competitor is making in their description and keywords they’re adding or removing from there.
Title
The keyword placed in the title should be the one with the heaviest search traffic. Spend time researching which keyword that is, because changing your title often to include different keywords can be detrimental. As your app begins to rank higher and gain more reviews, news of your app will begin to spread by word of mouth. Changing the title can make it difficult for word to spread about your app.
Keywords
To improve search rankings, keywords are relevant and used most often by target audience. It is helpful to monitor competitors in order to realize how you compare week to week . Good keyword has high volume with low competition.
App store Optimization Agency - DGTLmart ASO Approach
Defining the Keywords
DGTLmart begin with analyzing relevant, high traffic, competitive, business keywords using various tools.
Measuring the Results
Final Keywords ranking, traffic and installs measured after ASO activities
Monitoring the Results
After content and creatives get updated in both Google play store and iOS app store traffic was monitored.
Taking Action and Engaging
Reviews optimized for better conversion and engagement. Creatives changed for better conversion.
Discovering the Right Content
Changed existing content with new content as per the mutually decided keywords.
App Listing Optimization
Update app's title, subtitle, and description to include relevant keywords, while also making sure they are engaging and informative to users.
Google Play Store Listing - Short description
Requirements
80 character limit
Graphics Optimization
Use of screenshots, videos and other media to showcase the app's features and benefits.
Google Play Store Listing - App icon
Requirements
32-bit PNG (with alpha)
Dimensions: 512px by 512px
Maximum file size: 1024KB
Google Play Store Listing - Screenshots
Minimum dimension: 320px
Maximum dimension: 3840px
Competitive Research for App Store & Google Play Store
Increase Reviews and Ratings for App Store & Google Play Store
Description for App Store & Google Play Store
Title update for App Store & Google Play Store
Keywords research for App Store & Google Play Store
Mobile App Paid Promotion Services
Mobile App Paid Promotion Services DGTLmart Mobile App Promotion Plan
- Identify Goals for Mobile App Promotion: DGTLmart Team will set up clear and measurable objectives such as increasing app downloads, improving user engagement, and boosting in-app purchases.
- Select Target Audience for Mobile App: DGTLmart Mobile App Paid Promotion expert team define the specific group of users who are most likely to benefit from and engage with mobile app's features.
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Digital Promotion Channels:
Social Media Advertising: Platforms like Facebook, Instagram, Twitter, and LinkedIn will be used for targeting users to reach specific audiences.
Mobile Advertising Networks: Utilize networks like Google Ads, Apple Search Ads, or other third-party mobile ad networks to promote mobile app within other apps.
Influencer Marketing: DGTLmart Influencers campaigns for niche target audience or industry to promote mobile app to their followers.
Email Marketing: Leverage email marketing to reach out to existing user base or potential users with special promotions or offers. - Retargeting: Use retargeting approach to reach users who have shown interest in the app but haven't completed the desired action i.e. app install or purchase.
- Tracking and Analytics Setup for Campaigns: Implementing tracking and analytics tools to measure the effectiveness of promotional efforts and gather insights for optimization.
- Monitor & Reporting: Continuously monitoring the performance of ad campaigns and creating regular reports to assess the success of mobile app promotion strategies
Get Started With DGTLmart’s Best App Store Optimization Services
App Store Optimization (ASO) Services
In today’s fast-paced digital world, users take just 10 seconds to decide whether or not to download an app. That’s why your app must shine with a compelling title, a clear and concise description, and eye-catching visuals. Our ASO experts ensure your app stands out and attracts high-intent users organically.
Why Aso with DGTLmart?
- ✅ Boost App Discoverability on Play Store & App Store
- 🚀 Improve Keyword Rankings to drive more organic installs
- 💡 Higher ROI than most paid advertising channels
- ⭐ Enhance Brand Credibility through better ratings and reviews
Let Your app Do the talking
Let’s Grow Your App – Together
Partner with DGTLmart, a trusted ASO agency, and take your app from invisible to irresistible.
📞 Get in touch today for a personalized ASO strategy that delivers measurable growth!
📧 Contact us now to maximize your app’s potential.
Contact Us
Components that affect App Rankings
- App Title
- Description
- Keyword Research
- Maintaining proper App Category and type
- Total count of downloads
- Rating and Reviews
App Listing Optimization
- 🔍 Comprehensive App Review & Performance Analysis
- 📝 Compelling App Description Optimization for better user engagement and keyword relevance
- 🔑 Strategic App Keywords Optimization to improve search visibility
- 🗂️ App Type & Category Optimization for accurate positioning and relevance
- 📸 High-Impact App Screenshots & Visuals Optimization to boost downloads
Initial Review & Analysis
Before launching ASO efforts, we conduct a detailed evaluation of your app and competitors to identify the best growth opportunities.
Activities Included:
- ✅ In-Depth App Performance Review (title, description, ratings, reviews, etc.)
- 🔍 Target Keyword Identification & Analysis
- 📊 In-Market Keyword Research aligned with user intent
🔎 Competitor Keyword Benchmarking to spot ranking gaps and content opportunities
App Store optimization case study - Rechargeitnow
How It Works
4 Easy Steps of ASO Activities
Analyze
Co-Create
Implement
Optimize
App Store
Highest Impact On Rankings
No Impact On Rankings
Impact Rankings
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No Impact On Rankings
App
Title
Description
Keyword Field
Rating And Reviews
App Listing Links
Google Play
Highest Impact On Rankings
Impact Rankings
No Keyword Field
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Impact Rankings
DGTLmart – Your Trusted App Store Optimization (ASO) Agency
With over 5.6 million apps competing on platforms like the App Store and Google Play, standing out is no longer optional—it’s essential. If your app isn’t ranking in the top search results, its chances of being discovered organically by users significantly drop. In such a highly competitive landscape, App Store Optimization (ASO) becomes critical to your app’s visibility and success.
🚀 What is App Store Optimization?
App Store Optimization (ASO) is the SEO for mobile apps. Just like websites are optimized to rank higher on Google, apps need to be optimized to appear at the top of app store search results—whether on the Google Play Store, Apple App Store, or even the Windows Store.
Statistics show that 63% of app installs happen through app store searches, making ASO one of the most effective ways to increase downloads. Higher visibility = more installs = more revenue.
At DGTLmart, we offer tailored ASO services that give your app a competitive edge in app marketplaces.
🎯 Why Choose DGTLmart for ASO?
Launching an app is easy. Getting users to discover and download it is where the real challenge lies.
DGTLmart’s App Store Optimization services are designed to:
- Improve your app’s visibility
- Boost organic installs
- Drive higher rankings
- Enhance user engagement
- Ultimately, increase revenue and ROI
We understand the nuances of each platform and develop custom strategies to align with app store algorithms and user behavior trends.
🌟 Key Features of Our App Store Optimization Services
Every app is unique—its purpose, design, audience, and competition. Our ASO strategy is tailored to suit the specific requirements of your app and platform.
1. Compelling App Title & Metadata
Your app’s title is the first impression—make it count. We craft specific, keyword-rich, and catchy titles to instantly grab user attention.
2. Keyword Research & Integration
Just like in SEO, keywords are crucial in ASO. We conduct deep keyword research to identify what users are searching for and strategically place those keywords in your app title, subtitle, and description.
3. High-Impact Visuals
Visuals matter. From HD app icons to eye-catching screenshots and engaging preview videos, we optimize every visual asset to drive clicks and installs.
4. Optimized App Descriptions
We write compelling and conversion-focused descriptions that are both user-friendly and algorithm-friendly—highlighting features, benefits, and value propositions.
5. Ratings & Reviews Strategy
Positive reviews play a crucial role in app store ranking and user trust. We help you encourage reviews, manage feedback, and highlight top testimonials to build credibility.
6. A/B Testing for Conversion Optimization
We test variations of your title, screenshots, and descriptions to identify what drives the most installs and engagement.
💡 Why ASO Matters for Your Business
A well-executed ASO strategy:
- Gets your app in front of the right users
- Increases organic downloads
- Builds brand credibility
- Maximizes long-term ROI
📈 Get Discovered. Get Downloaded. Get Ahead.
At DGTLmart, we don’t just optimize—we strategize, execute, and help your app climb to the top of the charts. Whether you’re launching a new app or trying to improve the visibility of an existing one, our ASO experts are here to help you succeed.
Let’s make your app stand out in the crowd.
Get in touch with DGTLmart for a personalized ASO consultation today.
Frequently Asked Questions – App Store Optimization (ASO)
To improve your app's visibility and ranking on the Google Play Store, follow these key App Store Optimization best practices:
- Add a preview video to your app’s Play Store page to showcase its features and functionality.
- Use long-tail keywords that reflect user intent to improve keyword targeting.
- Optimize your app title by including relevant keywords and making it catchy and brand-specific.
- Include relevant keywords in the long description while keeping the short description concise and engaging.
- Use high-quality screenshots and an appealing app icon to improve visual engagement.
- Improve discoverability by getting your app indexed in Google search results through proper linking and content promotion.
- Incorporate keywords into your developer name, if possible, to give your app an additional boost in search rankings.
App Store Optimization for the Apple App Store focuses on enhancing visibility and increasing downloads. Here are the steps to follow:
- Create a clear and keyword-rich title that reflects your app’s core value.
- Write a well-crafted subtitle that supports the title and includes additional keywords.
- Ensure that your app’s description and promotional text are informative, engaging, and keyword-optimized.
- Design a clean and recognizable app icon that reflects your brand.
- Maintain high ratings and collect positive user reviews, as both have a strong impact on app store rankings and user trust.
SEO (Search Engine Optimization) | ASO (App Store Optimization) |
Optimizes websites | Optimizes mobile applications |
Focuses on ranking in search engines like Google | Focuses on ranking in app stores like Google Play and Apple App Store |
Drives traffic to websites | Drives installs of mobile apps |
Uses techniques like keyword optimization, content creation, backlinks | Uses techniques like keyword optimization, visuals, title, description, and reviews |