Email Marketing

Email Marketing

Email Marketing Strategy

  • Defining e-Mail Marketing Objectives
  • Determining Communication Strategies
  • Reaching your Target Audience
  • Designing e-Mail Creative
  • Evaluating Results
  • Selecting a Solution
  • Final Recommendations

How to Choose Email Server Provider

  • Lac’s of mails per hour.
  • For getting the  good IP reputation it should provide IP warm up methods.
  • Effectiveness of  Bounce mail processing methods.
  • Flexible filters which can decide which all mails should go out and which shouldn’t.
  • Representation  of email delivery status in graphical form.
  • To allocate the Pool of IP’s  to your clients.

Benefits which You Actually Get

  • Fast and Effective Communication.
  • You can reach out to the whole world efficiently.
  • Benefits can be maximized by Social Networking Sites.
  • Obtain accurate and reliable feedback from your customers.
  • Improve sales and increase revenue.
  • Opt in list building is easy and quick.

DGTLmart Services

  • Email Newsletter Builder
  • Social Media Integration
  • Bounce back Reports
  • API Automation
  • Send targeted emails using filters
  • Bulk Unsubscribe Contacts
  • Newsletter Archives

Experience The DGTLmart difference

Actionable intelligence with real-time analytics Real-time emails A/B test to bring out the best results
  • Campaign reports
  • Click map reports
  • Geo location reporting
  • Make your communication impact
    full
    with dynamic & live content, video emails,
    live countdown timers and social feeds
  • Easy to use interface aimed at improving productivity
Advanced Segmentation Fast and responsive email builder Interactive dashboard
  • Achieve better personification by
    creating precise segments through
    complex rules comprising
    the contacts reaction to messages
    already sent
  • Design emails with ease using a
    gallery of pre-defined templates to
    enhance user experience
  • Easy to use interface aimed at improving productivity

Security:

 

Large & Fast growing database:

  • Detailed Profiles
  • Over 30,000 database of CXO’s of India
  • Better defined profiles
  • 10 million email database – Fastest growth
  • 55% Graduates, 41% Post Grads, Over 4Lacs from Grade A Inst
  • Representation across sectors and cities
  • Opt in Database
  • Balanced Database

Our CRITICAL factors for Email Marketing Campaign

  • Conversation
  • Relevance (including targeting)
  • Incentive (or offer)
  • Timing
  • Integration
  • Creative and Copy
  • Attributes
  • Landing page (or micro site)

DGTLmart Email Marketing Checklist

  • DEFINE GOALS + AUDIENCE
  • OPTIMIZE INBOX VIEW
  • CRAFT CONTENT AS PER CAMPAIGN REQUIREMENT
  • OPTIMIZE DESIGN
  • GET EMAIL DELIVERED
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